Website Strategy

Whether you are just considering a brand new site or you currently have a site, it is good to review the following areas before embarking on developing a website. If you are re-vamping an existing site, it is recommended to do a website evaluation to create a benchmark picture of how your website is currently performing. Then once you have made revisions for improvement, you can then compare to see how well you have done.

Working with a web professional, we will help with the following areas:

Website Planning

• Defining purpose & objectives
• Mind-mapping/brainstorming
• Budgeting
• Choosing a Designer/Developer to work with

Research

• Market/Industry
• Competitive
• Keyword Analysis

Setting up the website or adding additional functionality

• Domain Registration
• Website Hosting
• Content Writing
• Sourcing Images/Video
• Understanding your responsibilities versus the developers /designers
• Implementing Google Analytics, Google Search Console (previously known as Google Webmaster Tool) and Google Tag Manager for specific metric collection
• Security Tools
• Backup

Review

• Ongoing Website Evaluation, Review & Analysis

Contact Jemma if you would like to get started on your project, 416-451-2063 - Toronto Ontario web development company - InSite Creations